Rubin Postaer & Associates, an integrated advertising agency in Santa Monica, wanted to help their La-Z-Boy client improve their social media efforts. We conducted a Facebook audit of Furniture Manufacturers and Retailers who compete with La-Z-Boy. The audit brought to light three key opportunities: a) that social media will enable La-Z-Boy to interact with their [...]

Rubin Postaer & Associates, an integrated advertising agency in Santa Monica, needed a competitive audit for their redesign of the California Department of Health’s TobaccoFreeCA.com website. The objective of the audit was to help the California Department of Health understand what tobacco manufacturers and other anti-tobacco programs were doing in the online space, and what [...]

Prompt Interactive’s bid for the redesign of HSCS’s Blue Access for Members website hinged on creating a best-in-class site that provided Blue Cross / Blue Shield members in the Midwest instant access to various claim and benefit functions, online health and wellness tools and ways to find and manage their relationship with their healthcare provider. [...]